FX

About the
FX
Project

In partnership with FX, we captured the attention of new audiences for the Choe Show with a live art event. Reflecting the core values of the show, we built a magnetic wall filled with positive experiences. While receiving inspirational message from notes they peeled off the wall, audiences also met original artwork on the side of a house, revealing the true meaning of the art event.

Brand
Disney
Agency
Industria Creative
Creative Partner
FX and Hulu Networks
Location
Austin
In partnership with FX, we captured the attention of new audiences for the Choe Show with a live art event. Reflecting the core values of the show, we built a magnetic wall filled with positive experiences. While receiving inspirational message from notes they peeled off the wall, audiences also met original artwork on the side of a house, revealing the true meaning of the art event.
In partnership with FX, we captured the attention of new audiences for the Choe Show with a live art event. Reflecting the core values of the show, we built a magnetic wall filled with positive experiences. While receiving inspirational message from notes they peeled off the wall, audiences also met original artwork on the side of a house, revealing the true meaning of the art event.
In partnership with FX, we captured the attention of new audiences for the Choe Show with a live art event. Reflecting the core values of the show, we built a magnetic wall filled with positive experiences. While receiving inspirational message from notes they peeled off the wall, audiences also met original artwork on the side of a house, revealing the true meaning of the art event.In partnership with FX, we captured the attention of new audiences for the Choe Show with a live art event. Reflecting the core values of the show, we built a magnetic wall filled with positive experiences. While receiving inspirational message from notes they peeled off the wall, audiences also met original artwork on the side of a house, revealing the true meaning of the art event.
In partnership with FX, we captured the attention of new audiences for the Choe Show with a live art event. Reflecting the core values of the show, we built a magnetic wall filled with positive experiences. While receiving inspirational message from notes they peeled off the wall, audiences also met original artwork on the side of a house, revealing the true meaning of the art event.In partnership with FX, we captured the attention of new audiences for the Choe Show with a live art event. Reflecting the core values of the show, we built a magnetic wall filled with positive experiences. While receiving inspirational message from notes they peeled off the wall, audiences also met original artwork on the side of a house, revealing the true meaning of the art event.

The Pony Story

While you may think that the biggest challenge of a live art event would be transforming a house off Rainey Street into an interactive exhibit, an entirely different aspect of the event activated the Ponies’ quick thinking. To keep audience members cool in the summer heat, we needed to hand out popsicles. The popsicles, however, arrived unfrozen. 24 hours before the event, we learned the quickest method for freezing and managed to prepare 5000 popsicles for participants. In the end, moving deep

While you may think that the biggest challenge of a live art event would be transforming a house off Rainey Street into an interactive exhibit, an entirely different aspect of the event activated the Ponies’ quick thinking. To keep audience members cool in the summer heat, we needed to hand out popsicles. The popsicles, however, arrived unfrozen. 24 hours before the event, we learned the quickest method for freezing and managed to prepare 5000 popsicles for participants. In the end, moving deep
While you may think that the biggest challenge of a live art event would be transforming a house off Rainey Street into an interactive exhibit, an entirely different aspect of the event activated the Ponies’ quick thinking. To keep audience members cool in the summer heat, we needed to hand out popsicles. The popsicles, however, arrived unfrozen. 24 hours before the event, we learned the quickest method for freezing and managed to prepare 5000 popsicles for participants. In the end, moving deep While you may think that the biggest challenge of a live art event would be transforming a house off Rainey Street into an interactive exhibit, an entirely different aspect of the event activated the Ponies’ quick thinking. To keep audience members cool in the summer heat, we needed to hand out popsicles. The popsicles, however, arrived unfrozen. 24 hours before the event, we learned the quickest method for freezing and managed to prepare 5000 popsicles for participants. In the end, moving deep

Pony Testimonials

I had the pleasure and privilege to work with Stacy and her team on a huge stills shoot for Amex in Barcelona. The hustles, the efficiency, the dedication and attention to detail were industry gold standard! Plaid Pony are by far one of the best teams I have ever worked with. I cannot recommend Stacy and Plaid Pony highly enough.
carrie hards headshot
Carrie Hards
Freelance Senior Creative Producer

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