We utilized the wide range of backdrops in Austin to drive home just how many places Adidas products could take buyers. We helped Adidas achieve high-powered creative visuals by keeping pace with professional athletes and the production demands of all environments.
Plaid Pony Productions matched the stamina of professional athletes during this campaign. Trekking through the middle of nowhere during the Texas winter with a large crew and gear presented plenty of challenges, but the Ponies saddled up and made it work! The highlights for the Ponies include shooting in at Inks Lake State Park and capturing a beautiful skyline at sunrise for b-roll.